Wednesday, June 18, 2008

Create Your Own Success in a Challenged Economy

Whether you are a merchant or a consumer, you should be aware by now that we are moving into "uncharted waters", as a lot of imaginary wealth created over the past few years evaporates, leaving a crushing burden of debt, crashing equity values, growing layoffs, and declining home values.

What to do, what to do?

As an independent entrepreneur - one who has seen many ups and downs in our economy - I see opportunity here.

Read this and see if you agree:

http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2008/06/18/cnrbs118.xml

I knew I needed a second source of income to pick up the slack in a slumping (crashing?) economy. Do you have one?

I found one that is based on giving people worldwide a new key to better health, energy, and wellbeing, as well as offering a way to save money compared to the poor alternatives they are spending money on now.

What am I talking about?

I have found a product that replaces some of the expensive and unhealthy frills people have become habituated to spending money on daily: fancy coffee drinks and sugar-laden energy drinks to help them cope with our hectic lifestyle here in the USA and elsewhere.

I have long suspected that, when our economy goes into a serious recession featuring soaring gas prices, skyrocketing food costs, and dead job and housing markets, Americans will finally cut out these unnecessary luxuries. But something must fill the need for energizing tired and depressed workers.

Sitting in line, burning up precious gas, to wait for a $4.50 cup of coffee will soon be seen for the non-essential waste of money that it is. When budgets get tight, this will be one of the first things to go.

Syrupy, caffeine-enhanced "energy drinks" will be another dumb fad that will bite the dust soon. Some of these are so unhealthy that they must carry warning labels on the can! The price is another factor that will end this fad, as kids can no longer find easy jobs at McDonalds to feed their addiction to pay $2.39 several times a day for this garbage.

Still, you may be saying, Americans will be more in need than ever of some kind of an energy-boosting beverage to get them by in our fast-paced society.

Well, they could go back to making their own coffee, but coffee is a short-lived stimulant. It works, but not very well. It has unpleasant side-effects for many of us, such as nervousness, anxiety, and diffulty sleeping. Plus, many of the younger generations X and Y are not into coffee, period. They don't like the taste and have always preferred to get their caffeine from sodas and energy drinks.

What is a trend-spotter going to do? Is there an opportunity here for the savvy entrepreneur?

What if there were a beverage that performs superlatively on all criteria here?

* Is it healthy, made from natural, proven ingredients? Yes!
* Is it cost-competitive, compared to what people are using now? Yes!
* Is it convenient? Yes, it comes in cans and dry pouches(even more price-competitive!)
* Does it fill the need? Yes, and then some!
* Can a merchant make a buck off providing this product? Yess!

When you have a revolutionary new product that fills a need, based on all of the above criteria, you have a very attractive opportunity for entrepreneurs.

There is an commercial opportunity for anyone who brings this new, unheard-of product to the consumers' attention. Because of the way the marketing plan of this imaginative 2-year-old company is set up, those who alert the consumer to the benefits of this new product can claim continuing share of the profits.

This goes far beyong the much-maligned MLM method of distributing overpriced products by word-of-mouth advertising. For one thing, this product, called A.C.T., is not overpriced. It offers a better, healthier product (UNAVAILABLE ELSEWHERE), and for less money! Now this is different!

A.C.T. can be sold by both retailers in vending machines or brick-n-mortar businesses, as well as by Internet marketing, sampling at truckstops, church fundraisers - wherever! This is unheard-of for a network marketed product!

I forgot to mention that A.C.T. provides instant gratification. When you provide someone a sample, they will know within minutes if they like it.

Here is the unique opportunity for retailers: by introducing your customers to this A.C.T. energy drink, you can be paid commissions on what they purchase long after they leave your store. You can also be paid commissions based on the referrals these customers make to their friends and business associates!

Merchants, think about that for a moment. You introduce this delicious product to someone who walks (or drives) into your place of business. It has unique benefits, it tastes good, it is less expensive than alternatives. They like it! They wonder where else can they get it? You give them your card with a link to your Web site(free), which credits all their future online purchases to your account...and all the people they refer...and all the people THEY refer, and so on.

Your customers now have a financial incentive to share this product and bring you customers online whom you will never meet. And everyone in the supply chain gets paid for talking up this likeable product.

What's not to like about this?

In a crashing economy, a lot of people in the US and abroad, will be looking for two things, I predict: a safe source of energy and even youthful vigor (I'll go into the feel-good effects in a later post), and a fallback source of income, if their jobs and retirement savings begin to come under fire. (With DrinkACT.com, you can be paid for products sold in 34 countries throughout the world. There are distribution facilities in the US, Canada, Australia, New Zealand, and soon, Japan.) This is going to be BIG!

We're all going to be running harder than ever to maintain our comfortable lifestyle. We will need an edge, that doesn't put our nerves on edge.

If you would like to know more about A.C.T. and the phenomenal opportunity it offers for easy profits in a scary economy, visit: http://drinkact.com/healthywealth and I will send you a free sample of this remarkable healthy energy alternative.